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New normal will bring healthier Asia-Pacific consumers

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PREMIER global nutrition company, Herbalife Nutrition, has released findings from the 2020 Diet Decisions Survey, which revealed that Asia-Pacific consumers are eating better and exercising more, with 58 per cent believing that they will emerge healthier in the new normal.

The survey, which polled 8,000 consumers in eight Asia-Pacific markets, including Australia, Indonesia, Japan, Malaysia, Philippines, South Korea, Taiwan and Vietnam, also shed light into the motivations behind the consumers’ recent dietary and lifestyle changes, with the aim of inspiring more people to adopt better nutrition and lifestyle habits to improve their overall well-being now and into the future.

“There is always room to improve your lifestyle, especially when those changes can lead to lasting results in your personal well-being,” said Stephen Conchie, Senior Vice President and Managing Director, Asia Pacific, Herbalife Nutrition.

“From the survey, we observed that more individuals are eating fruit, vegetables and other plant-based foods, and consuming less meat. In fact, more consumers want to eat nutrient-dense, plant-based proteins but do not know where to start. This reveals a need for wider public nutrition education to help consumers make better decisions in their daily diets.”

“We can create a conducive environment for consumers through easy-to-follow meal plans, readily-available health and wellness coaching and convenient meal alternatives. This way, Herbalife Nutrition can enable more people to have access to healthier meal options and accurate nutrition information, forming healthier, active lifestyle habits in the longer term,” added Stephen.

According to the survey findings, 39 per cent of respondents have made a major change to their diet in 2020, with the highest number to have done so in Indonesia, Vietnam, and Philippines. Among the top motivators for changing their diet includes concern with their own health (77 per cent), weight loss (39 per cent), more cost-effective (31 per cent), and being more environmentally friendly (24 per cent).

Diving deeper into the dietary changes, 49 per cent of consumers who have made changes to their diet started eating more fruits and vegetables, 46 per cent ate less meat, while 39 per cent chose to eat more plant-based foods.

When it comes to the impact of the dietary changes, a large majority of consumers – 83 per cent – have noticed a positive difference in their health. In addition, 68 per cent believed that their dietary changes in 2020 have lasted longer compared to a different time.

As a result, 82 per cent plan to keep the dietary changes for the foreseeable future.

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